Tag Archives: Mobile
Perfect Market and Gumiyo Partner on Mobile Content Service
Pasadena, Calif. (PRWEB) December 29, 2011
Perfect Market, a leading provider of traffic and content optimization solutions for web publishers, and Gumiyo, a leading provider of mobile development and mobile publishing solutions, have partnered to combine their services on a mobile platform for publishers.
The relationship between the companies is very simple: Gumiyo mobilizes, Perfect Market monetizes. The combination of Gumiyos mobile platform with Perfect Markets traffic and content optimization solutions create a better experience for mobile users and increased profits for content publishers.
While consumer adaption of mobile devices has been strong, advertising on these platforms has lagged. The combination of Perfect Market and Gumiyo allows publishers to take full advantage of mobile opportunities and moves mobile from being a must have for consumers to a must have revenue opportunity for publishers.
Perfect Market and Gumiyo have deployed their solution on Tier 1 premium publishers and are showing record rates of mobile traffic and monetization, explained Perfect Market CEO Julie Schoenfeld.
Finally, publishers can generate meaningful revenue results from mobile, while having complete control over content, layout and user experience for every device continues Gumiyo CEO Shuki Lehavi.
About Perfect Market
Perfect Market, Inc. helps grow engagement, traffic, and revenue for online publishers such as The New York Times, The Los Angeles Times, The San Francisco Chronicle, and The Chicago Tribune. Their semantic technology, smart SEO, customizable template design, and multivariate a/b testing framework, enable Perfect Market to deliver the right content in the right format, to the right user, with the right relevancy for their partners. These practices have led to significant increases in user engagement (more time on site and page views per visit), traffic (new visits), and revenue (higher click-thru rates on CPC ads due to relevancy, placement, and formatting).
About Gumiyo
Gumiyo enables publishers and businesses to connect with consumers on any device. The companys cloud-hosted platform includes authoring tools that power more than 45,000 mobile sites, apps, and messaging programs for leading publishers, media companies, and software vendors worldwide. Gumiyo operates across a number of industries, including traditional and digital publishers, broadcast media, automotive, real estate, local business and brand marketing. (Source: http://www.gumiyo.com)
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StepOne Systems Announces New In-Store Mobile Software
Pittsburgh, Pennsylvania (PRWEB) December 29, 2011
StepOne Systems introduces StepOne RETAIL at the upcoming National Retail Federation (NRF) conference January 16th, 2012 in New York City. At the show, StepOne will be demonstrating new technologies enabling tablet devices, new selling applications, as well as integrated voice technology.
StepOne RETAIL focuses on simplifying the process of introducing mobile solutions in the store so that it is faster and easier than ever to have an integrated solution in production. At the heart of this initiative is the Mobile App Server, which enables ready-to-go mobile retail systems, easier integration, and a new cloud hosting option.
StepOne RETAIL is the culmination of years of experience providing in-store mobile software at StepOne. This generation builds on our existing set of sixteen (16) applications in Price Control, Inventory Management, Customer Engagement, and Stock Room Management and introduces the Mobile App Server, said Todd Berner, StepOne CEO. The Mobile App Server also gives us a cloud implement option, which enables us to deliver software to clients at a faster pace; effectively turning months into weeks.
John Huffman, StepOne CTO, adds, The Mobile App Server cloud implementation enables us to deliver mobile in-store software to a whole new set of retailers that want a robust, secure, ready-to-go solution. It changes the way mobile retail software is delivered.
StepOne Systems officially releases StepOne RETAIL at the upcoming National Retail Federation (NRF) conference in booth 1702 (Motorola) on January 16, 2012.
About StepOne Systems
StepOne Systems, LLC is a recognized leader in Enterprise Mobility Software with tens of thousands of users working each day in retail stores, on delivery vehicles, and in small warehouses. Through StepOnes ready-to-go applications and integration services, customers experience a fully supported, turn-key, mobile software solution that puts their enterprise systems in their employees hands at the point of activity. For more information, visit our web site at http://www.steponesystems.com.
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